NEW SUNGLASSES
Ultra Light S Square Matte Green / Photochromic Green
Ultra Light S Square Black / Black
Square Legacy Gold / Black
Ultra Light S Square Black / Red Love Edition
Ultra Light Round Grey / Black
Ultra Light Landscape Black / Black
Smith Oval Gold / Black
Smith Hex Silver / Gradient Smoke
Hurricane Fifty Grad Aqua / Purple
Ultra Light S Round Metal Silver / Gradient Smoke
Ultra Light S Round Metal Gun / Black
Ultra Light S Round Metal Gold / Gradient Brown
BESTSELLERS
Ultra Light S Round Crystal Grey / Black
Jackson Square Shiny Black / Orange
Roller TR90 Black Edition
Roller TR90 Trans / Grey
Ultra Light S Round Black / Black
Ultra Light S Square Matte Green / Photochromic Green
Jackson Square Shiny Demi / G15
Tokyo Green / Gradient Green
Ultra Light S Square Black / Black
Jiggy Crystal Amber / Blue
Ultra Light S Round Trans Brown / Trans Blue
Pitch Black / Orange
Ultra Light S Round Full Photochromic Grey / Grey
Ultra Light SQ Low Full Photochromic Grey / Grey
Ultra Light SQ Low Full Photochromic Green / Brown
Ultra Light S Round Full Photochromic Pink / Green
Ultra Light SQ Low Full Photochromic Blue / Blue
Ultra Light S Round Full Photochromic Green / Brown
Ultra Light S Round Full Photochromic Blue / Blue
Romeo Square Blue Block Gold / Burgundy
Romeo Square Blue Block Gold / Black
Romeo Square Blue Block Silver / Blue
Marlin Square Blue Block Brown / Lavender
Laurent Square Blue Block Gold / Carey
AS SEEN ON
"Metal frame sunglasses with light tinted lenses or retro-inspired design"
Men’s Fashion
Men’s fashion isn’t about playing it safe. It’s about owning your look, setting the pace, and pushing limits. At D.Franklin, we design collections for men who live fast, think sharp, and move with purpose.
From sunglasses that define your edge to clothing and accessories that complete your style, every piece is created to perform as hard as you do. Our clothing keeps it clean yet bold, while accessories drop the final touch that turns your outfit into a statement.
This isn’t about outdated rules or classic fits that blend in. D.Franklin stands for men’s fashion that speaks loud, with silhouettes and details that cut through the noise. Gear that works in the daytime and flips seamlessly into the night.
We draw from the underground, from culture, from the now — that’s why our drops never sit still. Sunglasses that shift the vibe instantly, clothing that carries attitude, and accessories that take your look to the next level.
Our men’s fashion is built for expression, not conformity. For those who know confidence isn’t given — it’s created. Each piece is a tool to show who you are, without saying a word.
No filters. No limits. Just you.



